Many of us in the US and Western Europe find it hard to believe that you can buy things online and pay cash. But in LATAM, it’s not that uncommon to use offline payment methods to pay for online purchases. In fact, it’s a very common thing to do.
The central bank of Brazil says that about 55 million Brazilians don’t have a bank account, which shows how important it is to offer other ways to pay. But don’t be fooled by the number of people in the country who don’t have a bank account.
About 60% of people still shop online, and 44% of people also do business across borders. 52 percent of people who buy things online use Boleto Bancario, which is Brazil’s most popular way to pay cash.